FYI,
Michelle
MyFamily.com, Inc. Acquires
Genealogy.com, Expands Product Line, and
Enters
Long-Term Promotional Agreement with A&E Television Networks
PROVO, Utah, April 8 /PRNewswire/ --
MyFamily.com, Inc., a leading
online
subscription business and the leading network for connecting families,
and
A&E
Television Networks (AETN) announced today that MyFamily has acquired
Genealogy.com, producer of the award-winning family tree software,
Family
Tree
Maker(R), and provider of extensive online genealogy resources. In
addition,
MyFamily will receive promotion on AETN television properties.
Genealogy.com joins the MyFamily network of websites --
Ancestry.com,
MyFamily.com, and
RootsWeb.com -- giving customers a full complement of
Internet services focused on connecting families with their histories
and
one
another. Combined, the network of websites receives over 10 million
unique
visitors each month and has more than one million paid subscriptions.
"We're excited to bring these two strong companies together to
better
serve consumers and the genealogy community," said Tom Stockham,
President &
CEO of
MyFamily.com. "It's a great strategic fit and underscores an
opportunity to serve the growing market for family history products. By
providing customers with a broad set of tools to discover the
information
that
makes their family history come to life, we help customers answer the
questions, 'Who am I?', 'Where do I come from?' and 'How am I
connected?'"
"AETN is excited to see these two important family history companies
come
together, increasing the positive experience of consumers embarking on
family
research," said Nick Davatzes, President & CEO, A&E Television Networks.
"We
believe this agreement makes good sense for the businesses and for the
consumer. AETN looks forward to a long-term strategic partnership with
MyFamily."
Genealogy.com will continue to offer its wide variety of products
and
services, including Family Tree Maker(R), and its dynamic roster of
online
subscription products. MyFamily will continue to improve upon the
products
and services
Genealogy.com currently offers, enhancing the family
history
research experience. In addition,
Genealogy.com will continue to host
GenForum message boards, a widely used free genealogy community
resource,
with
more than six million messages posted.
MyFamily serves the fast-growing market of people with an interest
in
family history. As reported in a recent study, family history is one
of the
fastest-growing hobbies in the U.S., with over 60% of Americans
interested
in
researching their family history. The addition of Genealogy.com's
strong
product line to MyFamily's network of websites, family tree software,
databases on CD-ROM, message boards, books, and magazines, is a natural
expansion, providing researchers valuable tools to quickly and easily
explore
their family history, saving them time and money.
About
MyFamily.com, Inc.
MyFamily.com, Inc. is among the largest online subscription
businesses,
with over one million paid subscriptions. A next-generation media
company,
MyFamily is focused on connecting families with their histories and one
another. The company provides both free and paid subscription services
through it's network of Internet properties, which include:
Ancestry.com,
Genealogy.com,
RootsWeb.com, and
MyFamily.com. The Company also
publishes
Family Tree Maker and Ancestry Family Tree software, Ancestry magazine,
Genealogical Computing magazine, over 50 book titles, and numerous
databases
on CD-ROM.
About A&E Television Networks
A&E Television Networks is a joint venture of The Hearst
Corporation,
ABC,
Inc. and NBC. AETN is an award-winning, international media company
offering
consumers a diverse communications environment ranging from television
programming, magazine publishing, and web sites, to books, music CDs and
home
videos/DVDs, as well as supporting nationwide educational initiatives.
A&E
Television Networks is comprised of A&E Network, The History Channel,
The
Biography Channel, History International, AETN International, AETN
Consumer
Products, and Biography Magazine.
SOURCE
MyFamily.com, Inc.