Wally's comments below also sum up my view. The whole point of having a logo in terms
of ready recognition and branding implies that there should be only one logo for the
national project, not multiple choices. If you consider the logos on web pages of other
national organizations or logos appearing on their letterhead, they are essentially
uniform unless the organization is in transition from one official logo to another.
I think the current motion ought to be defeated. If there is interest in changing the
current logo, open up a contest for design submissions and have people vote on their one
choice as part of the regular board election next July. I would think you would also need
a run off between the two top choices as well.
I'm not too keen on the flag design myself. I would rather see some kind of symbolism
that implies genealogy like blank pedigree imposed over the U.S. map or something. While
nicely done, in my opinion, the proposed logo alternative minus the "USGenWeb
Project" wording looks like it should belong to a political action committee or an
auxiliary unit of the Navy rather than a genealogical project.
Robert Bremer
bremerr(a)oclc.org
-----Original Message-----
From: Wally [mailto:wally@calweb.com]
Sent: Tuesday, December 07, 2004 1:22 PM
To: OHGEN-L(a)rootsweb.com
Subject: Re: [OHGW] Advisory Board Motion
Please vote NO on motion 04-23 for the reasons you state.
I also have qualms about having more than one logo for the Project at a
time so personally don't like the idea of "alternative" logos (temporary
ones for seasonal use, yes, but not permanent alternatives). I think there
should be different sizes/transpancies/color schemes available, but only
ONE logo design for the whole project so project pages are instantly,
visually identifiable.
We had our logo election in Ohio and, while I preferred a different design
myself, the one we have now received the most votes and that is what we
must use on our sites to signify our being part of OHGenWeb. Alternative
designs do not say the same thing to browsers. Alternative designs would
encourage brand confusion. Browsers need to be instantly clear about which
projects' pages they are viewing and that is accomplished when all OHGenWeb
CCs use the same logo design on the pages for the project. Same should be
true for the national project.
At 12/7/04 09:53 AM, you wrote:
This current motion is before the Advisory Board of the USGW -
It has been moved by Darilee and seconded by Gail to approve the
McGrew-Ayres "USA/flag" logos shown on
http://www.mcgrewfamily.com/usgw.html as officially acceptable
alternatives to the existing USGenWeb logo for all USGenWeb sites.
The motion is numbered 04-23. Is there any discussion?
**************************************
This is what I have sent as my discussion:
While I would probably be one of the first to change all my logos to the
first one on the page that Julie designed, I cannot support the motion as
written. I love Julie's designs and personally eager for a new logo. If it
were to say an acceptable alternative until such time as others were able to
submit designs, with irrevocable permission for the project to use them, and
a vote was held by the members of the project to approve what they would
like as a logo, then I could support it.
I really think that the members of this project should be able to look at
new designs, including the old logo, choose what they would like, by a
project wide vote, and then move on from there.
Just my humble opinion.
***************************************
Before making an official vote on this motion, I would like you know your
opinion. Please let me know on how *you* think that I should vote.
Regardless of my feelings, I will go with the majority of what *you* think.
Thanks,
Jan Cortez
NE/NC CC Rep